Experience Logo

20 Years of Latitude

Next summer, we’ll gather to celebrate the twentieth edition of Latitude Festival. Twenty years of festival line ups that celebrate the breadth of the arts.

 Thousands of artists have moved us with theatre, with literature, with songs, with laughter, with dance. Together, we’ve experienced moments that simply couldn’t have happened anywhere else.
Experience Logo
To celebrate, we’d like to invite you to join us in a conversation about the most important artists, the most important books, the most important theatre shows and more.
Your browser does not support HTML5 video.
Part mission statement, part cultural archive, part collective memory. A cultural and social survey and conversation with you, our audience, to establish in your eyes and our eyes what the most important aspects of modern life and culture have been. 
Experience Logo
When Latitude first opened its gates in 2006, the digital world looked very different. We still texted using SMS, social media was still in its early experimental phase, and artificial intelligence largely lived in the realm of science fiction. The arrival of the iPhone in 2007 - as well as the rapid growth of social platforms like Facebook and Instagram - set in motion a transformation that would redefine everyday life. Over the last twenty years, these innovations have reshaped how we communicate, consume culture, access information and understand the world around us.
Most Important Young Voice
Over the last twenty years, the pace of change itself has become one of the defining features of the digital age. Much like the printing press once transformed how ideas travelled, digital innovation has compressed time and distance, allowing information, opinion and creativity to move at unprecedented speed. News breaks instantly, culture shifts overnight, and ideas are shared, challenged and reshaped in real time. This acceleration has brought extraordinary opportunity, while also raising new questions about attention, trust and understanding in a world that rarely slows down.

As part of our twentieth anniversary reflections, we’re inviting you to help identify the digital innovation that has most defined the last twenty years.
Experience Logo
Greta Thunberg
Once a novelty (remember the bubblewrap app?), the smartphone is now an extension of daily life. It has shortened distance, placed information instantly at our fingertips, and reshaped how we navigate the world, quite literally. From music to photography, news and messaging, the smartphone has converged countless tools into a single rectangular object we carry everywhere. It has altered how we experience live events, how we document memory, and how culture moves in real time.
Experience Logo
Greta Thunberg
Artificial intelligence has shifted rapidly from being a background infrastructure to a notable and visible collaborator. Machine learning now powers everything from recommendations and translation to medical research and creative tools. Large language models have changed how we write, search, learn and imagine the future of work and creativity. 

Alongside these advances come challenges, with AI-generated images, text and voices becoming harder to distinguish from reality. Questions of regulation, trust and authorship also grow more complex. These technologies represent one of the most significant shifts in how humans interact with knowledge, a myriad of systems and even one another.
Experience Logo
Greta Thunberg
Social media has redefined connection, community and visibility. It has amplified voices, built movements, and reshaped how culture spreads, often in real time. At the same time, it has transformed attention, identity and public discourse. From activism to art, fandom to friendship, social platforms have altered not just how we share our lives, but how we see ourselves reflected back.

Throughout its history, Latitude has made space for the complexities of this digital transformation. Rather than treating innovation as purely celebratory or purely cautionary, Latitude has championed curiosity, nuance and conversation. In 2025, Cosmic Shambles opened up expansive discussions around science, technology and the future, inviting us to explore digital progress in human terms. Latitude continues to examine how technology reshapes creativity, connection and the way we make sense of the world.
Experience Logo
As with many digital shifts, these innovations do not exist in isolation. They’ve overlapped one another, shaping a world that is more connected but more complex than ever before. Now, we’re asking you to decide.

What do you feel is the Most Important Digital Innovation of the last 20 years?

  • The smartphone
  • AI, large language models and machine learning
  • Social media
We will endeavour to determine the final decision on 10th February 2026 taking your responses into account.
Experience Logo

Sign up to stay up to date with 20 years of Latitude!

Please enter your information below.
Experience Logo
Melvin Benn Quote
Thank you for joining the conversation.