When Latitude first opened its gates in 2006, the digital world looked very different. We still texted using SMS, social media was still in its early experimental phase, and artificial intelligence largely lived in the realm of science fiction. The arrival of the iPhone in 2007 - as well as the rapid growth of social platforms like Facebook and Instagram - set in motion a transformation that would redefine everyday life. Over the last twenty years, these innovations have reshaped how we communicate, consume culture, access information and understand the world around us.
Over the last twenty years, the pace of change itself has become one of the defining features of the digital age. Much like the printing press once transformed how ideas travelled, digital innovation has compressed time and distance, allowing information, opinion and creativity to move at unprecedented speed. News breaks instantly, culture shifts overnight, and ideas are shared, challenged and reshaped in real time. This acceleration has brought extraordinary opportunity, while also raising new questions about attention, trust and understanding in a world that rarely slows down.
As part of our twentieth anniversary reflections, we’re inviting you to help identify the digital innovation that has most defined the last twenty years.